Julie Sickel joins Dots & Lines as shareholder and Managing Director, EMEA, leading company’s global expansion

ATLANTA, January 28, 2020 – Dots & Lines Inc. is pleased to announce the addition of corporate travel marketing and communications professional Julie Sickel to its team as a corporate shareholder and Managing Director, EMEA. Under Sickel’s leadership, Dots & Lines will open a London office to support the expansion of the company’s global footprint and service offerings in Europe, the Middle East and Africa.

Julie Sickel

“Julie brings unparalleled experience to the Dots and Lines team and I am thrilled to work with her on engagements with our current and future clients, as well as partner with her in continuing to refine and develop our business strategy in her role as a shareholder in our corporation,” said Katharine Farrell, President of Dots & Lines. “Her background in the corporate travel industry as a reporter, editor and content creator will help to take our organization to the next level as we enter the new decade.”

The addition of Sickel to the Dots & Lines team comes on the heels of a rapid period of growth for the company, including an 85% year-over-year increase in revenue and doubling of its workforce.

“I’m thrilled to be joining Dots and Lines to support its expansion — not only geographically, but also in the scope of offerings it can provide to current and prospective clients,” said Sickel. “Up to now, public relations and marketing support have been at the core of the business. I’m excited to offer additional services, including market strategy, brand strategy and thought leadership to travel suppliers across the globe.”

Prior to joining Dots & Lines, Sickel led marketing content creation for the B2B corporate travel arm of HRS, a global provider of technology solutions designed to make corporate hotel programs more data-rich, efficient and cost-effective. Sickel also previously served as editor of Business Travel News and managing editor of Travel Procurement, where she covered the hotel industry, travel technology and travel management. 

Sickel earned her MBA from New York University’s Leonard N. Stern School of Business’ Langone Program in 2019 with specializations in marketing and management of technology and operations. 


About Dots & Lines Inc.
Dots & Lines Inc. is an independent marketing and communications consultancy that provides services including marketing strategy, public relations, brand management, and event marketing, among others, to clients. Dots & Lines is part of The Nina & Pinta Group, a global international network serving clients in the managed travel and technology space. For more information about Dots & Lines and its services, visit DotsandLinesInc.com.